Beyond The Pandemic: Why Muji Failed To Survive In The U.S.

Muji U.S. files for bankruptcy as the latest coronavirus casualty but in reality, is another Japanese retailer that has struggled to break into the American market. Yet its problems dates back beyond the pandemic, resulting in their current demise.
Muji U.S. files for bankruptcy as the latest coronavirus casualty but in reality, is another Japanese retailer that has struggled to break into the American market. Yet its problems dates back beyond the pandemic, resulting in their current demise.

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