LEGO has commonly been known to create 'miscellaneous' sets for their online shop and Brand Stores that don't really fit with any specific category; they'd function for just a quick gift or even for holiday decoration. 40187 Flower Display is one such item, as it could function just as easily for a Valentine as it could for a wedding or bridal party for head-over-heels AFOLs!
REVIEW] LEGO 40187 Flower Display - Special LEGO Themes - Eurobricks Forums
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LEGO 40187 Flower Display review
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REVIEW] LEGO 40187 Flower Display - Special LEGO Themes - Eurobricks Forums